It is commonly known that employee engagement leads to increased organisational productivity and business success. Employee engagement is the idea of a holistic approach to the workplace environment that fosters affective commitment of employees to the organisation. Separate studies conducted over thirty years by Gallup consulting reveals that companies that have a highly engaged workforce outperform their peers by over 147% in EPS, yet only 13% of the global workforce are engaged. A review conducted by Deloitte University Press found that it has become increasingly difficult for organizations to attract and retain talent, and that present employee engagement initiatives, such as surveys, have not led to much in terms of actionable solutions.
Modern organisations are beginning to recognize a need to improve its internal communication with their employees due to a close correlation found with heightened employee engagement. However, there are challenges to achieving effective internal communications for employee engagement that organisations must contend with, for instance –
Digital signage technology enables organisations to break down communication silos by communicating an integrated message consistently and beautifully. Here are five ways that digital signage technology can enhance employee engagement:
Incorporating digital signage technology to your workplace environment can help you communicate a unified message that can capture the hearts and minds of your employees, and isn’t that what employee engagement is all about?
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